About C3: The Bridge Between Vision, Capital, and Growth

I began my career in global advertising at Saatchi & Saatchi, where I helped launch brands and managed prime-time media for clients like Kraft Foods. Working across international markets, I quickly learned that storytelling isn’t just marketing, it’s a strategic lever that drives growth, shapes perception, and builds market power.

That foundation carried me into investment banking and family office leadership, where I spent two decades advising founders, raising capital, and guiding companies through critical growth stages - from early traction to exit readiness. I later had the privilege of helping lead marketing and strategic expansion for a global healthcare company operating across five continents, in both public and private sectors, during one of the most complex operational chapters in modern history.

Together, these experiences gave me a 360-degree view of what separates scalable companies from those that stall. Again and again, I saw world-class founders with incredible potential - struggling not for ideas or ambition, but for alignment. Their brand, business model, and investor story were rarely in sync.

That’s why I created Conscious Capital Collective (C3) - a strategic growth and capital advisory designed to close that gap.

We help companies bring brand strategy, revenue design, and capital planning into one cohesive, high-impact model. Whether preparing for a capital raise, liquidity event, or strategic expansion, we help leadership teams articulate their value, structure their growth, and position themselves as market leaders.

C3 is more than a consultancy. It’s a collaborative platform backed by an extraordinary ecosystem of operators, entrepreneurs, and capital partners - built for founders who want clarity, cohesion, and momentum.

We’re not here to follow templates. We’re here to build companies that matter.

Let’s build something transformational.

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Sam Young

Samantha Young, CEO​

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